After initially previewing the coming feature at its Snap Partner Summit back in April, Snapchat has now launched its new ‘After Dark’ element, which will enable Snapchatters to post exclusive content for their friends after 8pm, which only those that have also posted...
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All the Snapchat updates you need to know are here. This feed is curated by checking out various trusted websites. Scroll through the headlines or read the full article to find out all the details.
Snapchat is Launching a New Rewards Program for AR Lens Creators
Snapchat is introducing a new Lens Creator Rewards program to give AR creators and developers the chance to earn money for top-performing Lenses, the company announced on Tuesday. Continue reading
Snapchat Launches a new Generative AI Feature, ‘My AI Snaps,’ for Paid Subscribers
Snapchat today announced the launch of a new generative AI feature that will allow Snapchat+ subscribers to send Snaps of what they’re up to in order to receive a generative Snap back from the in-app chatbot, My AI. Continue reading
Snapchat Launches New AR Learning Hub to Facilitate AR Creation
Looking to improve your understanding of AR, and how to build your own AR experiences for yourself and/or your business? Continue reading
Snapchat Launches Enhanced AR Try-On Tools as it Continues to Build its AR Capabilities
Snapchat’s launching a new and improved variation of AR Try-On Lens, partnering with OPI on a new nail polish test experience in the app. Continue reading
Snapchat Unveils New Story Modes, Updates to Snap Map, Enhanced Bitmoji and More
At its Snap Partner Summit today in Santa Monica, Snapchat unveiled a series of new features coming to its app. The company is rolling out new Stories features, adding updates to the Snap Map, enhancing Bitmoji, introducing new ways to virtually interact with friends...
Snapchat adds Public Stories, Expands Revenue Share Program for creators
Over a year ago, the platform piloted a program that allowed select creators to earn a share of revenue from ads that appear between their Stories posts. Now, creators who have at least 50,000 followers and 25 million monthly Snap views are eligible to enroll in the...
Snapchat Announces New Integration with Rockerbox to Provide Marketing Performance Insights
Snapchat has announced a new integration with measurement and attribution provider Rockerbox, which will provide more data to help Snapchat advertisers maximize marketing performance. Continue reading
Snapchat adds New Safeguards Around its AI Chatbot
Snapchat is launching new tools, including an age filter and insights for parents, to improve its AI chatbot. Days after Snapchat launched its GPT-powered chatbot for Snapchat+ subscribers, a Washington Post report highlighted that the bot was responding in an unsafe...
Snapchat Adds Generative AI Profile Backgrounds for Snapchat+ Subscribers
Snapchat has added another AI element, with new generative AI profile backgrounds now available for Snapchat+ subscribers in the app. Continue reading