Social Media Marketing Consultancy
Work with me
Do you need support defining and managing your social media marketing plan?
I can take away the guesswork and guide you on ways of working with the various social media marketing platforms that are both efficient and effective.
I can support you with an ad-hoc request via social media consultancy sessions, work with you to create your social media marketing or content plans, or you could retain me as a partner to advise and support your team regularly.
I also offer project-based support including social media audits and competitive benchmarking reports.
I don’t specialise in any industry as I have broad knowledge and experiences to share – from household cleaning products to professional services, not-for-profit and higher education institutions. However, I will not work directly with competitive organisations simultaneously.
Social Media Marketing Consultancy for Your Organisation
If you need help understanding, managing, and getting the most from your social media channels, take a look at the options below.
Social Media Marketing Success Sessions
If you’re facing a specific social media marketing challenge, let’s navigate it together.
Whether we’re refining your choice of platforms, optimising your LinkedIn profile, or troubleshooting some tactics, a tailored one-to-one consultancy session will help you define and achieve success on social media.
Social Media Marketing Planning
Set your social media efforts up for success with a tailored marketing plan designed to align with your goals. I’ll work with you to define your audience targeting, platform selection, content pillars and KPIs.
Social Media Content Planning
Say goodbye to content chaos! Together, we’ll map out a clear and effective content plan that resonates with your audience, keeps your calendar full, and helps you stand out on every platform.
Social Media & Content Excellence Audit
A social media audit isn’t just about what you’re doing now; it’s about uncovering the potential for what you could achieve in the future through meticulous examination, data-driven insights and recommendations from experienced industry professionals.
The audit will dive deep into your current use of social media and content practices, taking a diagnostic approach to evaluate your social media presence and the content you’re sharing.
Social Media Competitive Benchmarking
Stay ahead in 2025 with a social media competitive benchmarking report and thrive by understanding your market position, identifying areas for improvement, and adapting to emerging trends in your industry.
The report will provide a detailed analysis that benchmarks your social media performance against industry peers, competitors, and/or aspirational organisations to identify strengths, weaknesses, and opportunities for your future activity.
Retained Social Media Advisor
Need ongoing support and expert advice? As your retained social media advisor, I’ll be on hand to provide guidance, troubleshoot challenges, cover team sickness, and keep your activity on track with regular check-ins and personalised support.
Clients I’ve worked with…
What it’s like to work with me
Testimonials
“I’ve found that time spent with Luan is time very well spent. She’s brilliant at demystifying the whole social media thing and making sense of it with practical ideas on what you can do next. If you want to build confidence about using LinkedIn and social media in general then I’d recommend a chat with Luan. She’s full of energy and passion for the subject and really knows her stuff.”
Jerry Angrave, Managing Director, Empathyce
“Luan has great skill in identifying and advising on social media content that will resonate and engage. From looking at data and strong use of analytics, Luan was able to guide and fuse real-time events with my global experience to support, advise, inform and delight my worldwide following to enhance brand, resonance and personal impact. Over a period of 18 months (March 2020 to September 2021), we planned our approach, developed a personal website, and ideated and co-created over 500 LinkedIn posts, including daily updates, monthly newsletters, pre-recorded videos, and live panel interviews (using LinkedIn Live).
Luan is highly dedicated to her work; she’s an experienced writer, is super organised, and has strong attention to detail, all whilst juggling high volumes of content. She has a clear sense of what works, is an extremely knowledgeable marketer, a highly professional businesswoman who is open to new approaches, tools and media. I learned much in working with Luan and have no hesitation in recommending her to other businesses and individuals.”
Harriet Green OBE
“I met Luan several years ago on the marketing circuit in Gloucestershire. From day one I was impressed and have an enormous amount of respect for her.
Having attended several events and heard Luan’s talks, each one leaves you with some really good take home advice which can be easily adopted.
Luan has very high emotional intelligence and can easily put a person at ease, whether junior or executive. Some of the topics about social media are still hard to discuss but this woman knows her stuff!
Her presentations are creative and engaging. Plus she also makes sure she is available after to discuss any points. She has always been my go to person for social media topics and is happy to impart her knowledge.
What I really like about Luan is her collaborative nature as she organises many marketing meet ups and trainings, often for a nominal fee or for free.”
Helen Christopher, International B2B Marketing Leader
“Luan explains the [social media] subject in a clear and well-prepared manner, all levels of social media practitioner, from rank novice to experienced user, will come away with significantly more knowledge and tools to help improve their social media outputs.”
Stewart Wardrop, Chief Executive Officer, Arboricultural Association
