Instagram has announced some spooky features for Halloween, including keyword-triggered animations in DMs, Stories templates, a Halloween font, and more. Continue reading
Instagram Announces Halloween-Themed Activations
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Snapchat Adds Halloween Lenses, ‘Footsteps’ on Snap Map
Snapchat has added some new activations for Halloween in its latest feature update, while it’s also got a new lock screen integration on iOS, and “Footsteps” to track your travels on the Snap Map. Continue reading
YouTube Adds Poll Stickers for Shorts, Ad Category Blocking for Channels
YouTube has added a new poll sticker option for Shorts, while it’s also updated its “Views” display to reflect the rise of Shorts viewing, and is experimenting with a new gamification element for Super Chat. Continue reading
X Updates Ad Platform To Optimize Performance for SMBs
While ad creation efficiency would be one of the reasons why advertisers have moved away from X, I’m not sure it’s the main issue right now. Continue reading
TikTok Expands STEM Feed to All Users in the US, UK and Ireland
TikTok’s looking to expand its role in science education, by opening up its STEM feed to all users in the users in the U.S., U.K. and Ireland. Continue reading
Threads Rolls Out Mobile Analytics
Threads has launched analytics on mobile, which will make it easier to keep tabs on your performance in the app. Continue reading
TikTok Announces Electronic Music Hub
TikTok’s taking yet another step to solidify its connection with the music industry, this time focused on electronic music specifically, with the launch of a new Electronic Music Hub in the app. Continue reading
X Expands Access to Its Powerful ‘Radar’ Keyword Analytics Option
While X’s Premium offerings have been enough to entice a significant number of users to start paying for the app as yet, its latest updates to its analytics tools could be a significant value add for business users. Continue reading
YouTube Clarifies Shorts Changes, Expands Sponsored Content Tags
YouTube’s rolling out some updates to its channel membership badges, paid product placement options, as well as a change to the presentation of Shorts drafts. Continue reading
Instagram Launches New Profile Cards
After testing them out with selected creators over the past couple of months, Instagram has now announced a broader launch of its new profile cards, which provide a simple way to link people through to your IG presence. Continue reading