Meta’s rolling out a new ad option called “Flexible Media”, which is its next step in enabling variable ad delivery approaches based on its systematic predictions of user response. Continue reading
Instagram’s expanded its post boosting options, giving you more ways to maximize the value of your best-performing organic updates. Continue reading
TikTok on Thursday debuted a new feature that will more closely connect its app, which already influences which songs top the charts, to the streaming services where users discover and play their favorite music. Continue reading
YouTube’s looking to give Shorts creators another pathway to monetization, while it’s also adding new Data Story cards that aim to provide more insight into initial video performance. Continue reading
LinkedIn has announced that it’s removing a range of its templated posts, those celebratory post types in the app that include lightly animated graphics of varying kinds. Continue reading
LinkedIn’s adding another way to get more out of your lead generation efforts, with lead gen now available as an objective for boosted posts. Continue reading
YouTube’s providing more info on content performance, while it’s also adding more AI elements, in its latest update of its YouTube Studio app. Continue reading
Instagram announced an update to DMs, its direct messages inbox, which will improve the experience for those who receive a lot of inbound messages, like creators and influencers. Continue reading
LinkedIn, the social platform used by professionals to connect with others in their field, hunt for jobs, and develop skills, is taking the wraps off its latest effort to build artificial intelligence tools for users. Continue reading
In his weekly Q and A on IG Stories last week, Instagram boss Adam Mosseri noted that the quality of video for Stories and Reels posts can be reduced or increased at different times based on the engagement that each video receives. Continue reading