X has added a new element to its updated analytics, which now shows you how many followers versus non-followers are engaging with your posts in the app. Continue reading
X Adds Follower Versus Non-Follower Engagement Data
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Social Media News
All the latest social media news and feature updates
All the social media updates you need to know – in one place.
This feed is created by checking out the newsroom pages of all the major social media platforms, and other trusted websites. Scroll through the headlines or check out details of changes, by individual platform. All the updates are recorded here, so you don’t ever need to worry about missing something. Subscribe here for a weekly news round-up, straight to your email inbox.
TikTok Partners with Nielsen to Track Cross-Media Ad Campaign Performance
TikTok has formed a partnership with Nielsen that will allow advertisers and agencies to directly compare ad performance on TikTok across all screens, including digital, CTV, and linear. Continue reading
LinkedIn Adds Revolving Slideshow Option for Profile Banner Images
LinkedIn has rolled out a new option to add an auto-revolving slideshow of images as the banner on your profile, which could be another way to attract more interest to your LinkedIn presence. Continue reading
Meta Announces Interactive Updates for Broadcast Channels
Meta has announced some new updates for its Broadcast Channels messaging option, which enables creators and brands to share one-way messages with groups of fans on Instagram, Facebook and Messenger. Continue reading
Threads Users Can Now Follow Profiles from Other Fediverse Servers
new update from Meta’s X competitor Instagram Threads allows users to connect more with the fediverse, which is also called the open social web and includes services like Flipboard, Mastodon, Pixelfed, PeerTube, and more. Continue reading
TikTok Launches New Process To Promote Charity Groups in Your Content
TikTok has launched an updated “Donation” feature for Giving Tuesday, which will make it easier for people to promote, and to contribute to causes directly within the app. Continue reading
Meta Launches ‘Threads for Creators’ Hub
Meta has launched a new info hub for Threads creators, which includes a range of explainers, notes, and pointers on how to create and grow your Threads presence. Continue reading
X Launches Labels for Parody and Fan Accounts
The platform formerly known as Twitter is rolling out new labels for parody and fan accounts, in order to clarify what each profile actually represents in the app. Continue reading
YouTube Updates BrandConnect, Community Posts and More
YouTube has announced some updates to its BrandConnect creator monetization pathway, while it’s also got some new updates for Community Posts in its latest feature update. Continue reading
Threads Takes on Bluesky with More Advanced Search
Meta’s X competitor Instagram Threads is gaining an improved search interface, the company announced on Monday. Continue reading
TikTok Implements New Protections for Young EU Users
If you’re trying to get a handle on the scope of the challenge in accurately identifying user ages across social platforms, which the Australian government is now seeking to put into law, this stat from TikTok will help: Continue reading
Instagram Adds New Stickers, Location Sharing in DMs
Instagram’s gearing up for an influx of DM use over the holidays, by adding a range of new stickers, along with an updated sticker UI, in order to help you spice up your messages. Continue reading
Struggling to keep up with the ever-changing world of social media?
Each month Luan Wise and Andy Lambert host a FREE live online event to walk you all through the latest changes.
Our next event is 5th December, 11am (UK). Register your place, here.
You’ll hear us talk about the latest data and trend reports, plus a round-up of all the feature changes for LinkedIn, X (Twitter), Facebook, Instagram, TikTok and more.
To view previous events, check out our playlist on YouTube: https://bit.ly/Social_Media_Updates