While ad creation efficiency would be one of the reasons why advertisers have moved away from X, I’m not sure it’s the main issue right now. Continue reading
X Updates Ad Platform To Optimize Performance for SMBs
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Social Media News
All the latest social media news and feature updates
All the social media updates you need to know – in one place.
This feed is created by checking out the newsroom pages of all the major social media platforms, and other trusted websites. Scroll through the headlines or check out details of changes, by individual platform. All the updates are recorded here, so you don’t ever need to worry about missing something. Subscribe here for a weekly news round-up, straight to your email inbox.
TikTok Expands STEM Feed to All Users in the US, UK and Ireland
TikTok’s looking to expand its role in science education, by opening up its STEM feed to all users in the users in the U.S., U.K. and Ireland. Continue reading
Threads Rolls Out Mobile Analytics
Threads has launched analytics on mobile, which will make it easier to keep tabs on your performance in the app. Continue reading
TikTok Announces Electronic Music Hub
TikTok’s taking yet another step to solidify its connection with the music industry, this time focused on electronic music specifically, with the launch of a new Electronic Music Hub in the app. Continue reading
X Expands Access to Its Powerful ‘Radar’ Keyword Analytics Option
While X’s Premium offerings have been enough to entice a significant number of users to start paying for the app as yet, its latest updates to its analytics tools could be a significant value add for business users. Continue reading
YouTube Clarifies Shorts Changes, Expands Sponsored Content Tags
YouTube’s rolling out some updates to its channel membership badges, paid product placement options, as well as a change to the presentation of Shorts drafts. Continue reading
Instagram Launches New Profile Cards
After testing them out with selected creators over the past couple of months, Instagram has now announced a broader launch of its new profile cards, which provide a simple way to link people through to your IG presence. Continue reading
LinkedIn Announces Updates to Event Ads and AI Campaign Options
LinkedIn has announced some new ad options to help marketers tap into the rising popularity of video content in the app, while it’s also got some improvements for its automated campaign creation process. Continue reading
Threads Adds Active Status Indicators to Prompt Engagement
Threads is looking to enhance the real-time engagement element of the app, by adding active indicators that will signify when a user is online. Continue reading
YouTube Gets Better Playback Speed Controls, Collaborative Playlists in New Update
YouTube on Tuesday added new features to its mobile, web, and TV apps, including granular controls for playback speeds, a redesigned mini-player, collaborative playlists and badges. Continue reading
Meta Launches Updated Brand Safety Controls
Meta’s announced some expanded brand safety and placement tools for its ads, which will help brands manage how their promotions are shown across both Facebook and Instagram. Continue reading
X Removes Ad Revenue Share from Creator Payments Program
X is making a significant change to its creator monetization program, switching from ad revenue share to a percentage of Premium user payments as the financial pool for its participating creator payouts. Continue reading