YouTube Takes on TikTok with Longer Shorts, Templates, Trends, and More

Source: Social Media Today   As negotiations continue over TikTok’s future in the U.S., TikTok’s looking to expand its eCommerce options into other regions, in order to offset any potential loss of momentum as a result of a U.S. ban.   Continue...

Source: Social Media Today   TikTok has announced some new updates for eCommerce providers in the app, including an update to its AI-powered Smart+ campaigns, automated ad creation, improvements to search ads, and more.   Continue reading