Despite X Premium failing to catch on the way that Elon Musk had hoped, the platform’s keen to find new ways to boost its revenue intake, as it looks to integrate more AI elements, which come at a significant cost, while also offsetting its ad revenue losses.
X Adds React With Video Options To Boost Video Engagement
Source: Social Media Today X has added some new video features, as it continues to transform itself into a “video first” platform, or an “everything app”, or both. I don’t know, whatever it’s doing. Continue reading