Source: Social Media Today
Live streams are a key element of TikTok’s broader in-app shopping push, with live-stream shopping now driving the majority of the revenue in the Chinese version of the app.
Source: Social Media Today
Live streams are a key element of TikTok’s broader in-app shopping push, with live-stream shopping now driving the majority of the revenue in the Chinese version of the app.
Wanna’ know why TikTok has been such a hit with users, and why it was able to so quickly catch up with, and even supersede Instagram in many respects? Continue reading
TikTok continues to ramp up its in-stream shopping push, with the platform now offering TikTok Shop credits to users for inviting friends to join the app, and for using the app themselves. Continue reading
TikTok’s revised shopping push in Europe has now been activated, with the platform launching TikTok Shop in Spain as the first step of its broader eCommerce expansion. Continue reading