TikTok announced that it is launching its “Add to Music app” feature, which lets users add a song playing on a clip to services like Apple Music and Spotify, in 163 new countries.
TikTok Is Expanding Its In-Stream Shopping Push in Europe
Source: Social Media Today As negotiations continue over TikTok’s future in the U.S., TikTok’s looking to expand its eCommerce options into other regions, in order to offset any potential loss of momentum as a result of a U.S. ban. Continue...