As Threads continues to gain momentum, with the platform now up to 130 million active users, more brands are also testing the waters, and seeing what sort of engagement they can drive in the new app.
Threads Tests Adding ‘Interests’ on Profiles to Connect Users with Topical Discussions
Source: Techcrunch Meta’s Threads has begun testing a new feature that would allow people to add their interests to their profile on the social network. Instead of only advertising to profile visitors the sort of topics you might post about, the new interests...