Mastering Social Media Analytics
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Are you measuring what matters when it comes to social media? Do you know how to present your results and recommendations to key stakeholders?
In this masterclass, hosted by Comms Creatives Academy, I will take you through step-by-step how to obtain social media data for LinkedIn (Pages and Profiles), X (formerly Twitter), Facebook, Instagram and TikTok. You will learn what data is available and what you really need to focus your attention on.
- Discover the importance of setting SMART objectives that align with organisational goals
- See practical demonstrations on accessing social media data natively via different social media platforms
- Discover how to review social media data to optimise performance and inform strategic decision-making for future activities
- Learn how to present social media analytics and insights to internal and external stakeholders