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Gary Lineker, the BBC, social media and what it means for freelancers

This blog first appeared on www.ipse.co.uk and was co-authored by Andy Chamberlain, Director of Policy and External Affairs at IPSE, and Luan Wise....

How to set up Google Alerts and Feedly (RSS Reader)

If you're constantly looking for news to help you monitor conversations about your business, your products, your people and competitors - then why...

When is the best time to post content on social media?

When it comes to social media, there are so many questions – and rarely a definitive answer. A question I hear all the time is ‘When...

University Clearing Social Media Campaigns 2022

Every year, in mid-August, Universities across the UK ramp up their marketing to prepare for A Level Results Day. This year, A Level Results Day was...

Social media and GDPR

Disclaimer: GDPR is a very large and complex piece of legislation, and I am not a legal practitioner. The following information has been...

How Social Media Platforms Are Supporting the Climate Change Conversation, and How Businesses Can Get Involved

As the world starts to recover from the Covid-19 pandemic, climate change is once again an urgent topic, with the need to build back not just...

How Social Media Platforms Reacted to Covid19: Challenges and Opportunities

As Covid-19 ricocheted around the world, nationwide lockdown and social isolation changed the way that we communicate. Existing marketing...

LinkedIn Live Series 1: Inspirational Marketers

When lockdown began, I followed my own advice to stay visible among my network. I also took the opportunity to catch up with my marketing peers and...