On Friday 15th December 2023, I spoke with Alex Gibson for his 'The Persuaders' show on 103.2...
Book Interview with Alex Gibson, 103.2 Dublin City FM
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Luan Wise
Social Search: What Does This Mean For Marketers?
In a recent LinkedIn Live session, I had the privilege of discussing the surge of social search...
Social Media Algorithms Vs Audience Centricity
We’ve all heard, and likely tried to understand social media algorithms - but how far should we go...
The Relationship Between Social Media and Websites
As marketers, we are often faced with the important question: How do I balance the relationship...
How AI is Changing Social Media Marketing
Andy Lambert and I have been co-hosting a monthly webinar since 2020, unpacking the latest social...
Lia Groves: Life as a Content Creator
Are you an aspiring content creator and/or UGC creator but don’t know where to start? Or, have you...
Why Marketers Need to Keep Learning: A Discussion with Professor Laura Chamberlain
Have you ever stopped to consider the importance of learning in marketing? As someone who...
Beyond the Tools: Building a Culture for Social Media Success
Have you ever wondered how organisational culture plays a part in social media success? Do you...
Personal Branding on Social Media: More than just a Buzzword
The term 'personal branding' might seem like a new entrant in our marketing jargon. Put simply,...
Planning for Success – The Research
Planning for Success: A practical guide to setting and achieving your social media marketing goals...