In the summer of 2024, misinformation and disinformation played a significant role in fuelling...
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Luan Wise
GDPR, AI, and Ethical Data Practices in Social Media Marketing
Disclaimer: GDPR is a very large and complex piece of legislation, and I am not a legal...
IR35 Explained: Tips for Freelancers, Contractors, Consultants and the Organisations Hiring Them
Being self-employed can be exciting and rewarding, offering the freedom to shape your own career,...
How Social Media Platforms Are Using Your Data for AI Training (And What the EU AI Act Means for You)
Artificial Intelligence (AI) is becoming an integral part of our online experience. From helping...
AI Tools for Social Media Managers
Social media managers are always looking for ways to juggle the constant demands of our...
Discovering Community in the World of BookTok
BookTok (or 'Book TikTok') is a niche community that has taken root on TikTok, redefining how...
Bridging Generations: Using Cultural Insights for Social Media Success
Social media isn’t just a place to post updates—it’s a dynamic space where cultural narratives can...
How Different Generations Engage with Social Media
Generational labels have become popular ways to describe how different age groups interact with...
Looking Beyond X: Exploring Threads and Bluesky
A growing number of social media users seem to be on the hunt for alternatives to X (formerly...
Unleashing the Ripple Effect: Harnessing Social Media to Be a Force for Good
On Saturday 21st September 2024 I delivered the following talk as part of TEDxAston University......