Each Friday, head of Instagram Adam Mosseri invites questions on his own Instagram account...
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Luan Wise
AI Updates on Social Media Platforms, 2025
AI updates across the social media platforms are transforming how brands, creators, and everyday...
From Feed to Stories to Reels: How Instagram Drives Event Success
Presentation from International Confex, 26 February 2025. View my webinars and workshops to...
The War on Fake News: Social Media’s Role in Combating Misinformation and Disinformation
In the summer of 2024, misinformation and disinformation played a significant role in fuelling...
GDPR, AI, and Ethical Data Practices in Social Media Marketing
Disclaimer: GDPR is a very large and complex piece of legislation, and I am not a legal...
IR35 Explained: Tips for Freelancers, Contractors, Consultants and the Organisations Hiring Them
Being self-employed can be exciting and rewarding, offering the freedom to shape your own career,...
How Social Media Platforms Are Using Your Data for AI Training (And What the EU AI Act Means for You)
Artificial Intelligence (AI) is becoming an integral part of our online experience. From helping...
AI Tools for Social Media Managers
Social media managers are always looking for ways to juggle the constant demands of our...
Discovering Community in the World of BookTok
BookTok (or 'Book TikTok') is a niche community that has taken root on TikTok, redefining how...
Bridging Generations: Using Cultural Insights for Social Media Success
Social media isn’t just a place to post updates—it’s a dynamic space where cultural narratives can...