As it works to expand on its revenue opportunities, Snapchat’s launching a new “Advanced Partner Program” which will provide a new way for agencies to work with Snapchat to both create and facilitate new ad solutions, in order to improve results for their clients.
Snapchat Introduces a Unified Monetization Program for Creators
Snapchat is introducing a revamped, unified monetization program for creators. The new program will reward creators for content posted to Stories and Spotlight, its TikTok copycat. Previously, Snapchat monetized these two formats through separate programs. Continue...