As it works to expand on its revenue opportunities, Snapchat’s launching a new “Advanced Partner Program” which will provide a new way for agencies to work with Snapchat to both create and facilitate new ad solutions, in order to improve results for their clients.
Snapchat Announces AI-Powered Ad Updates, and Expanded Sponsored Snaps
Source: Social Media Today Snapchat has outlined a range of new ad options at NewFronts 2025, including AI-powered budget and bidding options, updates to Sponsored Snaps (its inbox ads), a new music promotion initiative, and more. Continue...