Snapchat has announced a new integration with measurement and attribution provider Rockerbox, which will provide more data to help Snapchat advertisers maximize marketing performance.
Snapchat Introduces a Unified Monetization Program for Creators
Snapchat is introducing a revamped, unified monetization program for creators. The new program will reward creators for content posted to Stories and Spotlight, its TikTok copycat. Previously, Snapchat monetized these two formats through separate programs. Continue...