Careers Advice | Find Your Perfect Job
Working in Social Media
Welcome to The Lighthouse Careers Centre – Your beacon for discovering new opportunities in social media.
Whether you’re exploring a new role, looking to find top talent, or someone eager to glean insights into the real world of social media marketing, you’ve arrived at the right destination.
The careers blog is packed with advice for both job seekers and recruiters. Delve into expert CV and application advice, interviewing and interviewer tips plus exclusive insights from seasoned social media managers providing a behind-the-scenes look into the roles and responsibilities of this dynamic field.
Key changes to LinkedIn
“Change is inevitable. Change is constant” (Benjamin Disraeli) This quote could not apply more accurately to the world of social media. In 2021 LinkedIn continued to see growth from its active users, and surpassed $10 billion in revenue for the first time. The...
How Social Media Platforms Are Supporting the Climate Change Conversation, and How Businesses Can Get Involved
As the world starts to recover from the Covid-19 pandemic, climate change is once again an urgent topic, with the need to build back not just better, but also greener. Concern over climate change has risen dramatically since the 2015 Paris Agreement, as governments,...
How to Create Meaningful Engagement on LinkedIn
This article first appeared on Social Media Examiner. Want to create deeper relationships with people on LinkedIn? Wondering how to encourage purposeful conversations with the people in your LinkedIn network? In this article, you’ll discover three tips to spark...
9 Ways to Improve Your Marketing on LinkedIn
This article was first published by Social Media Examiner. Wondering how to get more out of LinkedIn? Are you using LinkedIn effectively? In this article, you’ll discover nine LinkedIn ideas to improve your networking and marketing. #1: Maintain Top-of-Mind...
How to Manage Your LinkedIn Presence in 10 Minutes a Day
This article first appeared on Social Media Examiner Want a better return for the time you spend on LinkedIn? Looking for a LinkedIn engagement plan to follow? In this article, you’ll find a plan for making the most of your time on LinkedIn to stay visible,...
How Social Media Platforms Reacted to Covid19: Challenges and Opportunities
As Covid-19 ricocheted around the world, nationwide lockdown and social isolation changed the way that we communicate. Existing marketing plans were all put on hold as events were cancelled, offices lay empty and high streets were deserted. During this period,...