After initially previewing the coming feature at its Snap Partner Summit back in April, Snapchat has now launched its new ‘After Dark’ element, which will enable Snapchatters to post exclusive content for their friends after 8pm, which only those that have also posted on their Stories will be able to access.
Snapchat Introduces a Unified Monetization Program for Creators
Snapchat is introducing a revamped, unified monetization program for creators. The new program will reward creators for content posted to Stories and Spotlight, its TikTok copycat. Previously, Snapchat monetized these two formats through separate programs. Continue...